What is embroidery?

Embroidery is the technique of decorating apparel, fabric, or other materials with needle and thread. Embroidery may also incorporate other materials such as sequins, rhinestones, or yarn. It can be produced by a machine or in some cases by hand. In our usage it is always by a machine that is specifically made for the apparel promotional industry.

In our case we have multiple head embroidery machines that take designs from an attached computer and sew them on the product. The design begins with being converted from a typical computer format such as a jpeg and it is digitized into an embroidery format that the machine can read and reproduce. Once the file is digitized, it is goes into the embroidery program on the computer attached to the embroidery machine. The products are set up and attached to the embroidered heads and the proper thread colors are put into the machine for the embroidery. The rest is magic.....not really but it is beyond the scope of detailed explanation because the computer send the instructions to the embroidery machine and the design is sewn on to the product.

Embroidery is considered a high quality print method that years ago was considered much more expensive than other print methods. This has changed in recent years because the process of digitizing has gotten much more cost effective and more in line with what it should cost for the work done. Embroidery is great on hats, polo's, and outerwear to name a few.

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